Planet B explores the use of sculpture, presented in augmented reality, as a medium through which to promote greater public awareness of key environmental issues.
Concept design
Designed by artist Jonathan Prince the sculpture’s digital form blends cutting edge 3D and AR texture mapping technologies to produce a photo-real 3D artwork.
Once activated the AR sculpture releases four interactive virtual beacons. Each beacon reveals its own audiovisual experience exploring the some of the planet’s most urgent environmental problems.
Technology
The AR experience utilized ScavengAR application technology. This innovative platform includes a range of integrated features such as haptics and geo-localisation that support story-led AR experiences.